Window display props that read from across the street
A window has a few seconds to land. We make the hero piece that does it: an oversized product, an abstract form in the season's colour story, or an everyday object at a scale passers-by can read from the far curb. Everything is designed around the window itself, its depth, its glass and its light.
What we make for retail windows:
- An oversized version of the product the window is selling
- Abstract sculptural forms in a campaign colour palette
- Giant everyday objects, like a candy or a shopping bag, as a visual pun
- Plinths and risers with sculpted edges that hold real product
- Matching sets of props that roll out across several store windows
Custom retail props in PETG, painted to the campaign
We print in white or clear PETG, then sand, prime and paint. All colour is paint, so a prop can match the campaign exactly or use our codes, from 01 Ivory to 05 Vermilion. Clear PETG with a tinted coat glows when it is backlit, which makes window lighting part of the piece.
Windows are shallow, bright and seen through glass. We size props to the bay depth and the access door behind it, choose finishes that do not flare against the glass and plan for sun: a south- or west-facing window can run hot, so colour and placement follow the orientation.
Visual merchandising, season after season
Windows turn over fast, so props arrive ready and leave easily. Sections are labeled, fixings are simple and most pieces can be lifted into the bay by two people. For multi-store programs, one set of files produces matching props for every location. Pieces that survive the season can be repainted for the next story rather than thrown away.
Scale is the whole trick. A familiar object made enormous needs no explanation, and it photographs well from the sidewalk, so the window travels further than the street it sits on. We help you choose a size that fills the bay without blocking the product, and a colour that holds against the reflections of the street in daylight and under store lighting at night.
Taking the idea onto the shop floor? See bespoke installations for retail stores. For a pop-up or launch, see 3D printing for brand activations. Finishes and colour codes are on our materials page.
How it works
- Share window dimensions, the access route and your install night.
- We propose forms, sections and finish, and quote.
- You sign off scale and colour against your window plan.
- We print, sand, prime and paint the props in our studio.
- We deliver and install during your window change.
What to send us
Window teams usually have most of this ready:
- Window depth, width, height and access door size
- Campaign or seasonal creative
- Colour references and the product on display
- Number of stores and windows
- Install night, and whether the window faces the sun
Send it through Start a print.
Questions
Can window props be reused next season?
Often. Because every colour is paint, a sculptural form can be repainted for the next campaign. If reuse is the plan, tell us early so the finish and fixings are designed to be refreshed.
Will a printed prop survive a sunny shop window?
Usually. PETG holds its shape well, and for south- or west-facing windows we choose lighter colours and keep pieces off the glass.
Can you install overnight?
Yes. Overnight and early-morning installs are normal for windows. We arrive with props finished and labeled, plus a touch-up kit, so the window is ready before the store opens.
Can a window prop glow?
Yes, if it is printed in clear PETG. A tinted coat over clear lets light through, so backlighting or LEDs inside make it glow. White PETG pieces are painted solid.